Skip to content

Reporting

How to create a YouTube report for clients

A YouTube client report is built the same way any SkedCast white-label report is: group the client’s YouTube account under that client, build the report once, and have it delivered on a schedule or exported on demand — carrying only your agency’s brand, with SkedCast named nowhere on it, from the Agency plan up (co-branded reports, with your logo and colors, start on Studio). What changes per platform is which numbers the report should lead with; for YouTube, a YouTube client report should lead with watch time and average view duration together — how long people watch matters more to YouTube’s recommendations than raw views — beside views and subscribers gained. Impressions and click-through rate are figures SkedCast does not collect from YouTube; they stay in YouTube Studio, so add them from there if a client asks.

By Angelina F. · Updated · 6 min read

To create a YouTube report for a client, group the client’s YouTube account under that client in SkedCast, build the report once for the accounts and period it covers, and have it emailed on a schedule or exported on demand. Lead with the numbers the client cares about. Reports carry your logo from the Studio plan and only your brand from Agency.

Key takeaways

  • A YouTube client report is built once per client, then delivered on a schedule or exported on demand — not rebuilt from scratch every month.
  • From the Agency plan ($129/mo) up, the report carries only your agency’s own brand, with SkedCast named nowhere on it; co-branded reports (your logo and colors, with a small “Made with SkedCast”) start on the Studio plan.
  • For YouTube, a YouTube client report should lead with watch time and average view duration together — how long people watch matters more to YouTube’s recommendations than raw views — beside views and subscribers gained. Impressions and click-through rate are figures SkedCast does not collect from YouTube; they stay in YouTube Studio, so add them from there if a client asks.
  • The SkedCast console itself is not re-branded — only the client-facing report is.

Building a YouTube report for clients, step by step

  • Group the client’s YouTube account (and any other platforms you run for them) under that client, so the numbers roll up together.
  • Build the report once: the platforms and accounts it covers, and the period it reports on.
  • Have it delivered on a schedule, or export it on demand when the client asks for current numbers.
  • From the Agency plan up, the report the client receives carries only your agency’s brand throughout, with SkedCast named nowhere on it; on the Studio plan it is co-branded, with your logo and colors and a small “Made with SkedCast”.

What a YouTube report should headline

Every platform’s report can include the full numbers, but a client reads the top of the report first — a YouTube client report should lead with watch time and average view duration together — how long people watch matters more to YouTube’s recommendations than raw views — beside views and subscribers gained. Impressions and click-through rate are figures SkedCast does not collect from YouTube; they stay in YouTube Studio, so add them from there if a client asks.

For the platform’s own metric definitions, see the YouTube analytics guide linked below before you decide what to headline.

What white-label does not cover

The SkedCast console itself is not re-branded — your team still works in SkedCast’s own interface. SkedCast cannot be served from your own domain, and a client’s guest approval link stays a SkedCast link, not one on your domain.

YouTubeclient reportswhite labelagency

FAQ

Which SkedCast plan includes white-label YouTube reports?
The Agency plan ($129/mo) and every plan above it.
What does a white-label YouTube report actually contain?
A per-client rollup of the YouTube account (and any other platforms) you manage for that client, delivered with only your agency’s brand on it — logo, colors and name — and SkedCast named nowhere.
Can the report be delivered automatically?
Yes — set it up once and have it delivered on a schedule, or export it on demand whenever a client asks for current numbers.
What should a YouTube report lead with?
A YouTube client report should lead with watch time and average view duration together — how long people watch matters more to YouTube’s recommendations than raw views — beside views and subscribers gained. Impressions and click-through rate are figures SkedCast does not collect from YouTube; they stay in YouTube Studio, so add them from there if a client asks.
Is the SkedCast console itself white-labelled too?
No — only the client-facing report carries your branding. Your team still works in SkedCast’s own interface, and SkedCast cannot be served from your own domain.
Where do the YouTube metrics in the report come from?
See the YouTube analytics guide for what each metric means and how YouTube itself defines it — the report pulls from the same numbers.

Ready to broadcast everywhere?

Sign up free — no credit card. You land on the Free plan, and you can start a one-time 7-day Studio trial from your workspace whenever you are ready. Connect your first accounts, import a batch, and watch one post fan out across every platform.