A white-label social media report shows a client the reach, engagement and growth of the accounts you manage, under your agency's branding instead of the tool's. In SkedCast, white-label reports carry only your brand, with SkedCast named nowhere, and can be scheduled to email each client every week or month.
Key takeaways
- Report on outcomes the client cares about: reach, engagement, growth, not raw activity counts.
- Roll metrics up per client and per platform, so the report answers "how is my account doing".
- Monthly is the common cadence; match it to how often the client makes decisions.
- Automate delivery so the report is not a manual task every month.
What to include in white-label social media reports
- Reach and engagement across every account, rolled up per platform
- Growth over the period, not just a snapshot
- A short summary of what changed and why, in plain language
- Your logo and brand colors, co-branded from the Studio plan and white-label from the Agency plan
How SkedCast builds it
Cross-account analytics with per-client and per-platform rollups is the same data the report reads, so the numbers you send match what the platform itself reports. Build the report once, then deliver it on a schedule or export on demand.
white labelclient reportsanalytics
FAQ
- How often should I send a client report?
- Monthly is the most common cadence for a social media report. Match it to how often the client actually makes decisions from it — more often for a fast-moving campaign, less for steady ongoing management.
- Should a client report show raw post counts or outcomes?
- Outcomes: reach, engagement and growth. Post counts describe activity, not whether it worked, and a client reading the report wants to know the latter.
- Is there white-label report software for agencies?
- Yes — from the Agency plan up, SkedCast's cross-account analytics reports carry only your own brand, with SkedCast named nowhere on them, so you can send them to clients under your own name; co-branded reports (your logo and brand colors, with a small “Made with SkedCast”) start on the Studio plan.
- Can I resell social media reports under my own brand?
- Yes — white-label reports from the Agency plan up carry only your brand on the numbers, with SkedCast named nowhere, so you can present them to clients as part of your own service; co-branded reports (your logo and colors, with a small “Made with SkedCast”) start on the Studio plan.
- Does SkedCast have a white-label app, not just white-label reports?
- The white-label feature covers client-facing reports — your branding on the numbers you send — rather than a fully rebranded app interface.