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Alt text for scheduled social media posts

Alt text (an image description read by screen readers) isn’t universally supported by every platform’s publishing API, and SkedCast’s composer only offers the field where the platform and our adapter actually deliver it — never as a control that silently does nothing.

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By SkedCast Team · Updated · 5 min read

Key takeaways

  • Alt text is supported when scheduling with SkedCast on Bluesky, Facebook, Instagram, LinkedIn, and Threads, plus X.
  • It is not currently supported through SkedCast on TikTok, YouTube, Pinterest, or Telegram — on Pinterest specifically, the platform itself supports alt text even though SkedCast’s adapter does not send it yet.
  • Where it’s unsupported, add alt text directly in the platform’s own app after a post publishes, if the platform offers that.

Alt text for scheduled social media posts: where SkedCast supports alt text today

The composer offers an alt-text field, and SkedCast’s adapter sends it to the platform, on each of these:

  • X (Twitter) — per-image alt text
  • LinkedIn — per-image alt text
  • Instagram — per-image and per-video alt text
  • Facebook — per-image alt text
  • Threads — per-image alt text
  • Bluesky — per-image alt text

Where it isn’t supported yet

On the remaining platforms, SkedCast’s composer does not offer an alt-text field when scheduling a post:

  • TikTok — TikTok’s Content Posting API has no alt-text field for scheduled posts.
  • YouTube — the Data API used for uploads has no image alt-text concept (YouTube videos don’t carry image alt text the way a feed image post does).
  • Pinterest — Pinterest’s own Pin editor supports alt text, but SkedCast’s adapter does not send it through the API yet; add it manually in Pinterest after the Pin publishes if you need it.
  • Telegram — the Bot API SkedCast publishes through has no alt-text field on photo messages.
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FAQ

Can I add alt text when scheduling an Instagram post with SkedCast?
Yes — Instagram is one of the platforms where SkedCast’s composer offers a real alt-text field per image or video, and it’s sent through to Instagram at publish time.
Does Pinterest support alt text at all?
Yes, Pinterest’s own Pin editor supports alt text — but SkedCast doesn’t send it through the API when scheduling a Pin yet. If you need alt text on a specific Pin, add it directly in Pinterest after it publishes.

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