Key takeaways
- Genuinely permanent free tiers exist (Buffer, SkedCast, Pallyy, Plann) but each has real account or posting caps.
- Platform-native tools like Meta Business Suite are free but cover only their own platform.
- A "free trial" is not the same as a permanent free plan — check which one a tool actually offers.
- Low account or posting caps are the most common trade-off on free tiers.
Genuinely free, permanently
Buffer (3 channels, 10 posts each), Pallyy (1 social set, 15 posts/mo, image only) and Plann (1 brand, Instagram only, 30 posts/mo) all have permanent free tiers with real, specific caps — not time-limited trials.
Platform-native tools
Meta Business Suite is free and covers Facebook and Instagram scheduling well, but nothing beyond those two platforms — a real option if that's your entire footprint.
Free trial vs. permanent free plan
Many tools market a "free" period that is actually a time-limited trial (Hootsuite, Sprout Social, CoSchedule, Sendible all offer trials, not permanent free tiers). Read the fine print before assuming a tool is free ongoing.
SkedCast's free plan
SkedCast has a permanent free plan with no credit card required. See what's included for the exact scope.
FAQ
- What are genuinely free social media scheduling alternatives?
- Buffer, Pallyy, Plann and SkedCast all have permanent free tiers, each with specific account or posting caps. Meta Business Suite is free but covers only Facebook and Instagram.
- Is a free trial the same as a free plan?
- No — a free trial ends and requires payment to continue. SkedCast has a permanent Free plan as well — 2 connected accounts and up to 3 posts a day, no card and no time limit — and each workspace can additionally take one 7-day Studio trial.