Key takeaways
- "White label" ranges from branded reports to a fully re-skinned platform on your own domain.
- Ask exactly what is branded: reports only, the console, or both.
- Ask which plan or tier white-label sits on, and its price.
- Ask whether a custom domain is included, since many vendors do not offer it.
The levels of "white label"
At the narrow end, white label means your logo and colors on the reports a tool generates for your clients — the console itself stays the vendor’s. At the broad end, it means the whole platform can be re-skinned and served from your own domain, so a client never sees the vendor’s name.
Questions to ask before you buy
- Is it reports only, the console, or both?
- Which plan or tier includes it, and what does that tier cost?
- Is a custom domain included, or is that a separate add-on?
- Can a client approve posts without a login to the platform at all?
Where SkedCast sits
SkedCast’s white label is branded client reports, from the plan that includes it up. The console is not re-branded and SkedCast cannot be served from your own domain — stated plainly on the white-label page rather than left to be discovered after signup.
FAQ
- Is every "white-label social media platform" the same?
- No. Some vendors mean branded reports only, others mean a fully re-skinned platform on your own domain. Ask specifically what is branded before you buy.
- Does white label always include a custom domain?
- No, and it is one of the most commonly assumed features that is not actually included. Confirm it directly rather than assuming it from the word "white label" alone.